Apple’s new augmented reality platform may be its next game-changer

Craig Federighi, Apple senior vice president software engineering, talks about augmented reality at the Worldwide Developers Conference at the McEnery Convention Center in San Jose, Calif., on Monday, June 5, 2017. (Gary Reyes/ Bay Area News Group)

At the Worldwide Developers Conference in San Jose last week, Apple drew the most attention toward its newest hardware products, like the HomePod smart speaker.

After the conference dust settled, iOS developers and market analysts point to ARKit, Apple’s platform built for third-party augmented reality developers, as the biggest breakthrough unveiled by the Cupertino company.

With iPhone sales beginning to stagnate, Apple is betting AR can shake off its innovation rust and herald a new mode for mobile devices. ARKit requires an iPhone 6S or 7 — and the upcoming iOS 11 for consumers — to display the three-dimensional overlays, but some believe this may be the first step in Apple building a Google Glass-like device in the future.

Read More

Leave a Reply

Your email address will not be published. Required fields are marked *